Digital Analytics Specialist

Amplifyd is a growing team of curious and data-led thinkers, who are genuinely passionate about Digital Marketing channels, specializing in performance and analytics.

We work with businesses spending more than $1M a year on advertising, becoming an extension of their team and prioritizing their long-term success, over our short-term profit margins.

Our approach? A blend of data-led planning, best-practice ad buying, tech & automation, and relentless experimentation.

Amplifyd has the expertise of a global agency, the personalisation of an in-house team and the agility of a specialist agency. 

A hybrid team across EMEA with a central hub in Athens, and we are proud to have a team that has worked with some of the world’s largest advertisers and scale-ups helping them make the right strategic marketing decision., and growing their businesses.

Recent finalists of the European Search Awards & Google Premier Partner awards, One of the few agencies who are Premium Google partners, Google Marketing Platform certified for Analytics and Facebook Business partners in the UK – we are looking for candidates to help us and our clients grow.

We believe in a global community, transparent relationships and changing work ethics.

Sounds like something you want to be part of?

You will be:

• Analyzing and interpreting complex data to help driving strategic marketing decisions for our clients.
• Implementing and managing web analytics tracking using Google Tag Manager (standard & ecommerce).
• Implementing and managing tracking for marketing platforms (e.g. Google Ads Conversion Tracking, Enhanced Conversions, Meta Pixel, Conversions API)
• Configuring data integrations across various marketing and analytics platforms using tools similar to AppsFlyer, Zapier, Hubspot
• Creating and maintaining insightful and actionable reports using Looker Studio.
• Conducting tests, troubleshooting and resolving tracking issues & data discrepancies between Google Analytics, advertising platforms and internal data.
• Conducting Analytics and Tracking audits to ensure data accuracy and reliability.
• Presenting analytical findings to clients and stakeholders in a clear and compelling manner.
• Staying updated with the latest trends and advancements in digital analytics and marketing technologies.

Requirements

The hard skills we would like you to have:

• 1-2 years of experience with Google Analytics for data analysis and discrepancy troubleshooting.
• GA4 Certification to demonstrate proficiency in Google Analytics 4.
• 1-2 years of experience with Google Tag Manager for tracking implementation and tag setup.
• Proficiency in Looker Studio for creating visually appealing and actionable reports.
• Good understanding of data collection, processing, and visualization techniques.
• Excellent verbal and written communication in English

Extra points if you have:

• Experience with server-side tagging and advanced tracking implementations.
• Knowledge of SQL or other query languages for data extraction and analysis.

How a typical day in Amplifyd will look like:

Your day at Amplifyd some coffee and daily checks. According to the weekly plan set with your line manager, you'll dive into developing data tracking systems (using Google Tag Manager) and fixing bugs on existing setups.

During the day, you might have to deal with some more urgent issues like broken reports or the identification of data discrepancies and help explaining data discrepancies between platforms and/or reports. So, you'll also frequently be performing Google Analytics or tracking audits for new and existing clients and even present to clients, where you get to showcase your findings and recommendations.

Collaborations with the performance teams will be frequent, ensuring that your work directly contributes to client success stories. Expect a blend of focused project work, learning sessions to sharpen your skills, and meaningful interactions with a team that values innovation and results.

Benefits

• Competitive remuneration package
• Private Health Insurance
• Flexible and hybrid working schedule
• 2 extra days of holiday per year
• Young, dynamic and growing team disrupting the classic agency model
• Rigorous training from Analytics, Technical and PPC experts to grow skills & expand expertise

Interview Process

• Intro call where we get to know each other .
• Technical interview stage where you are asked to solve a small exercise.
• A call with the CEO