Situated within the expansive framework of Kariera.gr, our kariera.gr | Hiring Solutions recruitment team leverages industry knowledge across mid and senior-level roles. We understand the diverse landscape of career possibilities and tailor our approach to match your unique skills and ambitions.

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The kariera.gr | Hiring Solutions team is looking on behalf of a leading company in the Retail Industry for a Category Marketing Manager to join their facilities in Athens.

Category Marketing Manager

The Category Marketing Manager is responsible to develop & lead the category of Home Appliances through a full stack marketing plan and deliver the optimum customer experience, achieve marketing objectives based on business needs within brand requirements and cost factors.

Responsibilities:

• Proposing and controlling the implementation of 360 marketing Plans ensuring the successful execution of promotional material in all communication channels (ATL, BTL, Digital, In Store)
• Cooperating with the relative teams in the design of the go-to-market plans and coordinating the execution of the marketing initiatives
• Reviewing the marketing material delivered by vendors or internal teams and validating that is compliant with the brand guidelines
• Assessing the impact of the marketing initiatives and KPIs, proposing improvements for enhancement
• Working directly with global suppliers for the implementation of the common communication plans
• Coming up to propose innovative ideas
• Contributing into the preparation of the annual marketing strategy

Requirements:

• Bachelor’s degree
• Prior professional experience in the Retail industry will be considered an advantage
• Good knowledge of Home Appliances category will be considered as a plus
• Excellent use of Excel & PowerPoint
• Fluency in English, both in written and oral
• Good communication & interpersonal skills
• Planning & coordination skills
• Numeracy skills & commercial awareness

Desired Qualifications:

• Master’s degree
• Ability to translate insights into actions
• Flexibility & adaptability
• Team spirit and cross functional collaboration skills