ELGEKA S.A. is the largest Greek commercial company, operating since 1974 in the Greek market, mainly in the FMCG sector. Offering to its collaborators, customers and suppliers, an integrated system of commercial services comprising Sales, Marketing, Trade Marketing, and Logistics, ELGEKA constitutes an integral link in the sector’s supply chain.

Operating rather as a “commercial subsidiary” of the principals (suppliers) with which the company cooperates, leveraging upon its long experience and deep knowledge of the market, strong infrastructure in people, facilities, processes, and tools, ELGEKA offers its Principals an absolutely variable cost solution regarding market penetration endeavors.

A Brand Activator position at Elgeka actively participates in the implementation of the annual plan that is agreed with the Principals and assists in the execution and analysis of promotional activities. Coordinates, analyzes and evaluates campaigns, monitors competition and market trends, coordinates flow of information, both internally and externally. The Brand Activator plays a vital role in brand handling and growth. The Brand Activator reports to a Business Unit Manager.

Position Title: Brand Activator

Position Type: Full time, permanent.

Location: Acharnes - Attica

MAIN RESPONSIBILITES

• Regular communication with the Principals in order to receive marketing deliverables, commercial guidelines and timeframes; subsequent information cascading to internal stakeholders
• Product and SKU details management; proper gathering and delivery of technical specifications and smooth on-boarding of all new [Regular or Promo] items.
• Active assistance to his/her Manager to build, monitor and evaluate activation plans for Principals’ Brands.
• Preparation of Brand commercial presentations.
• Monitoring and facilitating promotional initiatives, always adhering to agreed deadlines.
• Maintenance of key Company informational platforms.
• Active participation in internal, cross-functional, and external meetings with Principals and Customers; accurate minute taking.

REQUIRED QUALIFICATIONS

1. Skills – Competencies

• Initiative and problem resolution capacity.
• Multitasking ability.
• Results orientation.
• Excellent time management and prioritization.
• Critical and analytical thinking.
• Excellent knowledge of MS Office.
• Strong interpersonal, written, and verbal communication skills in both Greek and English.

2. Education

• University degree in Marketing or Business Administration. Post-Graduate title shall be considered a plus.  

3. Work Experience

• Minimum 3 years of experience in a similar position (preferably in FMCGs).

ADDITIONAL QUALIFICATIONS

• Digital and social media familiarity and understanding of respective analytics.
• Knowledge and handling of promotional activities databases (such as PanMedia), Audit Market Data (such as Nielsen IQ or Circana), and advanced data visualization  & management information tools (such as Power BI or Tableau), will be considered a strong plus.

The Company offers:

• Competitive remuneration package.
• Prospects for development in a rapidly growing company with a leading position in the Greek market.